PASSION
PROJECT

My passion project combines three of my favorite things, branding, web design, and hand lettering. I designed a t-shirt brand called "Twofold." The shirts are handmade designs that give positive messages, and when customers purchase a shirt, another is donated to someone in Haiti. The twist is that same design is translated into Haitian Creole. The logo visually supports this concept with the rounded terminals of the number two suggesting speech bubbles.

Each of the three shirt designs are uniquely different and shows that the brand carries a variety of styles. Twofold is a high-end trendy brand, which is reflected throughout the website with a fresh and bright color palette and a modern user interface.